Facebook Pitches and a new way to write releases

June 6, 2008 at 9:35 pm (Media Relations, Resources, Social Media) (, , , , )

 

Social media is changing the rules of the PR game every day. An American journalist has made the bold announcement that he is only accepting PR pitches either via Facebook or in-person. All I know is that it’s going to take me a while before I master the social media release. Man, I feel like a dinosaur. 

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Stalling on Facebook Advertising

January 8, 2008 at 8:06 pm (Advertising, Social Media)

I’ve been trying to wrap my head around how to use Facebook as an advertising mechanism – for my clients and my business. I had thought about using their Facebook Flyer option (now no longer available) three months ago to promote an event, but reneged on it because the metrics weren’t strong enough for me to risk financially. Apparently, I’m not the only one who’s increasingly wary about Facebook advertising.

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